Doctors, dentists, therapists: How do you activate the ‘Book online’ button on your Google Business Profile?

Over 70% of patients turn to Google to find a healthcare professional and book an appointment. For many, this search engine is the starting point for their quest for medical information. Making it easier for these patients to access your services is therefore essential. And this is where the ‘Book online’ button on your Google Business profile offers a simple and accessible solution for improving the patient experience and managing your diary and available slots in an optimised way. In this article, we explain how to activate this button via your OneDoc Pro account, thanks to its collaboration with Google.

The benefits of the ‘Book online’ button on your Google Business Profile thanks to OneDoc

Increase your visibility and make it easier to book appointments

Activating the ‘Book online’ button on your Google Business profile via OneDoc can improve the visibility of your services and make your practice more accessible to potential patients. When patients search for a healthcare professional on Google, they will see your profile and be able to book an appointment online. This reduces the steps a patient needs to take to book an appointment, removing friction and increasing your chances of attracting new patients.

Redirect your patients directly to your OneDoc profile for hassle-free booking

The ‘Book online’ button means you can always manage your schedule efficiently, as all bookings are centralised in your OneDoc Pro diary.

So how does this work on the patient side?

1. The patient performs a Google search and arrives at your Google Business Profile.
2. By clicking on the ‘Book online’ button, they are redirected to your OneDoc profile page.
3. They can then easily select the consultation reason and the available slot that match their needs.

This seamless user experience helps optimise the booking process and makes it easier to manage your schedule. What’s more, as the appointment booking process is carried out exclusively via OneDoc, your data remains secure. Google does not obtain your availability, nor information about your patients and their appointments.

Boost patient satisfaction and loyalty

Offering an online booking option directly from Google can boost the confidence and satisfaction of your patients. The accessibility of the healthcare professional, whether for booking an appointment or even in terms of availability, is essential for the patient. By simplifying access to your services and making booking an appointment more straightforward via the ‘Book online’ button, you are positioning yourself as a modern, accessible healthcare professional, which can help build patient loyalty.

Activate the ‘Book online’ button on your Google Business profile in just a few simple steps

OneDoc makes it easy to integrate the ‘Book online’ functionality directly into your Google Business profile. You don’t have to manage technical configurations; OneDoc takes care of everything. As soon as you activate the option in your OneDoc Pro space, the button automatically appears on your Google Business profile, enabling your patients to book an appointment in just a few clicks.

How does activating the ‘Book online’ button work in practice with OneDoc?

1. Once you have a subscription with online appointment booking, simply contact our team to request that the ‘Book online’ button be added to your Google Business profile.
2. OneDoc will take care of activation, and the button will automatically appear on your Google Business profile.
3. And the same applies if you want to deactivate this feature!

This seamless integration is designed to minimise the effort on your side while maximising the benefits for your medical practice.

Our tips for boosting use of the ‘Book online’ button in your medical practice

To take full advantage of the ‘Book online’ button, it’s important to optimise your Google Business Profile and keep it up to date. The same applies to your OneDoc diary. Make sure that your timetables are well filled in and that your slots are adapted to your patients’ needs.

It may also be useful to promote this online appointment booking feature on your other communication channels, such as your website or social medias, to let your patients know about this quick and convenient option.

Activating the ‘Book online’ button on your Google Business profile, thanks to its integration with OneDoc, is a simple but effective way of optimising the management of your appointments while improving the experience of your patients. This feature helps to improve your online visibility, further automates appointment booking, and can help to build your patients’ trust in your practice.