{"id":34560,"date":"2025-12-18T09:49:03","date_gmt":"2025-12-18T07:49:03","guid":{"rendered":"https:\/\/info.onedoc.ch\/?p=34560"},"modified":"2025-12-18T09:49:06","modified_gmt":"2025-12-18T07:49:06","slug":"bing-places-for-business-studio-medico","status":"publish","type":"post","link":"https:\/\/info.onedoc.ch\/it\/blog\/tutte-le-specialita\/bing-places-for-business-studio-medico\/","title":{"rendered":"Bing Places for Business: una leva ancora sottovalutata per la visibilit\u00e0 del tuo studio medico"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row gap=&#8221;10&#8243; kd_background_image_position=&#8221;vc_row-bg-position-top&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]Quando si parla di <strong>visibilit\u00e0 online<\/strong> per uno studio medico, vengono spesso citati strumenti come Google Business Profile, OneDoc, <a href=\"https:\/\/info.onedoc.ch\/fr\/hub\/plateformes-sante-partenaires\/\">Well o Compassana<\/a>.<\/p>\n<p>Tuttavia, con <strong>Bing Places for Business<\/strong>, i professionisti sanitari dispongono di uno strumento gratuito e facile da configurare per migliorare la propria presenza online, in particolare su <strong>Bing Search<\/strong> e <strong>Bing Maps<\/strong>. Scopri in questo articolo i vantaggi di Bing Places for Business e come creare facilmente la tua scheda.[\/vc_column_text]<header class=\"kd-section-title col-lg-12 text-left  subtitle-below-title  btf-q  vc_custom_1765975582542\" ><h2 class=\"separator_off\" >Bing Places for Business: cos\u2019\u00e8?<\/h2><\/header>[vc_column_text css=&#8221;.vc_custom_1765975709053{margin-bottom: 50px !important;}&#8221; el_class=&#8221;btf-a&#8221;]<strong>Bing Places for Business<\/strong> (talvolta chiamato <strong>Bing My Places<\/strong>) \u00e8 il servizio di local listing offerto da Microsoft. \u00c8 l\u2019equivalente su Bing dei <a href=\"https:\/\/info.onedoc.ch\/fr\/blog\/toutes-les-specialites\/4-avantages-a-utiliser-google-business-profile-dans-le-secteur-de-la-sante\/\">Google Business Profile<\/a>. Sebbene sia meno diffuso, consente alle aziende \u2014 inclusi studi medici e centri medici \u2014 di creare e gestire <strong>una pagina profilo online<\/strong> per comparire:<\/p>\n<ul>\n<li>Nei risultati locali del motore di ricerca <strong>Bing<\/strong><\/li>\n<li>Su <strong>Bing Maps<\/strong> (l\u2019equivalente di Google Maps per Bing)<\/li>\n<li>Nelle risposte di strumenti basati sull\u2019IA come <strong>ChatGPT<\/strong>, <strong>Microsoft Copilot<\/strong> o altri assistenti di ricerca che utilizzano Bing come fonte.<\/li>\n<\/ul>\n<p>[\/vc_column_text]<header class=\"kd-section-title col-lg-12 text-left  subtitle-below-title  btf-q  vc_custom_1765975719226\" ><h3 class=\"separator_off\" >Perch\u00e9 creare un profilo Bing Places for Business per il tuo studio medico?<\/h3><\/header>[vc_column_text css=&#8221;.vc_custom_1765975745057{margin-bottom: 50px !important;}&#8221; el_class=&#8221;btf-a&#8221;]Creare un profilo Bing Places for Business ti permette di <strong>aumentare la visibilit\u00e0 online del tuo studio, comparire su Bing Maps e nei risultati locali di Bing<\/strong> ed essere trovato pi\u00f9 facilmente da nuovi pazienti.[\/vc_column_text]<header class=\"kd-section-title col-lg-12 text-left  subtitle-below-title    vc_custom_1765975758639\" ><h3 class=\"separator_off\" >Aumentare la visibilit\u00e0 online presso nuovi pazienti<\/h3><\/header>[vc_column_text css=&#8221;.vc_custom_1765975792413{margin-bottom: 50px !important;}&#8221;]Anche se Bing \u00e8 meno utilizzato rispetto a Google, \u00e8 integrato di default in molti ambienti:<\/p>\n<ul>\n<li><strong>Computer<\/strong> Windows<\/li>\n<li>Browser <strong>Microsoft Edge<\/strong><\/li>\n<li>Assistenti conversazionali come <strong>Microsoft Copilot<\/strong><\/li>\n<\/ul>\n<p>Sempre pi\u00f9 utenti utilizzano questi strumenti per cercare <strong>un medico, un fisioterapista o uno specialista vicino a casa<\/strong>. Inoltre, Bing essendo preinstallato sui computer Windows, viene utilizzato da una parte significativa della popolazione, in particolare da persone anziane che non sempre sanno cambiare motore di ricerca. Secondo Statcounter, circa il <strong>7,5% della popolazione<\/strong> utilizza Bing, rendendolo <strong>il secondo motore di ricerca pi\u00f9 usato in Svizzera<\/strong>![\/vc_column_text][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; kd_background_image_position=&#8221;vc_row-bg-position-top&#8221; kd_background_overlay=&#8221;true&#8221; css=&#8221;.vc_custom_1757663803556{margin-top: 50px !important;margin-bottom: 50px !important;padding-top: 30px !important;padding-bottom: 30px !important;border-radius: 10px !important;}&#8221;][vc_column_inner width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-xs&#8221;][vc_single_image image=&#8221;15764&#8243; img_size=&#8221;&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;]<header class=\"kd-section-title col-lg-12 text-left  subtitle-below-title   \" ><h4 class=\"separator_off\" >Aumenta la tua visibilit\u00e0 online con OneDoc<\/h4><\/header>[vc_column_text css=&#8221;&#8221;]<\/p>\n<table style=\"width: 100%; border: none;\">\n<tbody style=\"border: none;\">\n<tr style=\"border: none;\">\n<td style=\"border: none;\">\u2705 <a href=\"https:\/\/info.onedoc.ch\/fr\/hub\/profil-onedoc\/\">Profilo online<\/a><\/td>\n<td style=\"border: none;\">\u2705 <a href=\"https:\/\/info.onedoc.ch\/fr\/hub\/bouton-reserver-sur-google\/\">Pulsante \u201cPrenota\u201d su Google<\/a><\/td>\n<\/tr>\n<tr style=\"border: none;\">\n<td style=\"border: none;\">\u2705 <a href=\"https:\/\/info.onedoc.ch\/fr\/hub\/plateformes-sante-partenaires\/\">Piattaforme partner<\/a><\/td>\n<td style=\"border: none;\">\u2705 <a href=\"https:\/\/info.onedoc.ch\/fr\/hub\/prise-de-rdv-en-ligne\/\">Prenotazione online<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>[\/vc_column_text]<a  href=\"\"    class=\"tt_button tt_primary_button btn_primary_color hover_solid_secondary btn-align-left button-action-link    popmake-18858\" ><span class=\"prim_text\">Richiedi una demo<\/span><\/a>[\/vc_column_inner][\/vc_row_inner]<header class=\"kd-section-title col-lg-12 text-left  subtitle-below-title    vc_custom_1765976048539\" ><h3 class=\"separator_off\" >Essere visibili su Bing Maps<\/h3><\/header>[vc_column_text css=&#8221;.vc_custom_1765976037542{margin-bottom: 50px !important;}&#8221;]Se ti chiedi <strong>come essere visibile su Bing Maps<\/strong>, la risposta \u00e8 semplice: <strong>creando e ottimizzando un profilo Bing Places for Business<\/strong>. Inserendo l\u2019indirizzo nel tuo account, <strong>il tuo studio apparir\u00e0 automaticamente su Bing Maps<\/strong>.<\/p>\n<p>Uno studio medico ben indicizzato su Bing Maps ti consente di:<\/p>\n<ul>\n<li>Essere <strong>trovato facilmente<\/strong> dai pazienti<\/li>\n<li>Essere <strong>messo in evidenza<\/strong> nei risultati locali<\/li>\n<li>Permettere ai pazienti di <strong>consultare gli orari<\/strong><\/li>\n<li>Fornire un <strong>itinerario affidabile<\/strong><\/li>\n<li>Essere <strong>contattato<\/strong> con un clic<\/li>\n<li><strong>Consultare valutazioni e recensioni<\/strong> lasciate dai pazienti<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1765976002340{margin-top: 50px !important;margin-bottom: 50px !important;}&#8221; el_class=&#8221;popmake-18523&#8243;]<\/p>\n<p style=\"text-align: center; font-size: 25px;\">\u270d\ufe0f <a href=\"https:\/\/info.onedoc.ch\/fr\/blog\/toutes-les-specialites\/repondre-avis-negatif-patient\/\">Come rispondere alle recensioni online? La nostra guida completa<\/a><\/p>\n<p>[\/vc_column_text]<header class=\"kd-section-title col-lg-12 text-left  subtitle-below-title  btf-q  vc_custom_1765976195612\" ><h2 class=\"separator_off\" >Come creare un profilo aziendale su Bing?<\/h2><\/header>[vc_column_text css=&#8221;.vc_custom_1765976190784{margin-bottom: 50px !important;}&#8221; el_class=&#8221;btf-a&#8221;]Per creare il tuo profilo su Bing hai tre opzioni: importare i dati da Google Business Profile, rivendicare una scheda Bing Places esistente o creare il profilo da zero. Il metodo pi\u00f9 semplice ed efficace \u00e8 <strong>importare direttamente le informazioni da Google Business<\/strong>.[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1765978736672{margin-top: 50px !important;margin-bottom: 50px !important;}&#8221; el_class=&#8221;popmake-18858&#8243;]<\/p>\n<p style=\"text-align: center; font-size: 25px;\">\u270d\ufe0f <a href=\"https:\/\/info.onedoc.ch\/fr\/blog\/toutes-les-specialites\/creer-fiche-google-business-sante\/\">Non hai un account Google Business Profile? Scopri come crearlo rapidamente<\/a><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row gap=&#8221;10&#8243; kd_background_image_position=&#8221;vc_row-bg-position-top&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]Quando si parla di visibilit\u00e0 online per uno studio [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":34583,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[233],"tags":[398],"class_list":["post-34560","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tutte-le-specialita","tag-creation-de-cabinet-medical"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Bing Places for Business per studi medici: vantaggi<\/title>\n<meta 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